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Marketing products includes a wide range of activities such as which product to produce and how to price, place, and promote the product. Although all marketing activities are important, this publication will focus on pricing. Pricing products that do not have an established market can be difficult. Produce, like many other types of products, can be priced a variety of ways. Pricing could be as simple as listening or watching customers.
Organization | Iowa State University Extension |
Publisher | Iowa State University |
Publication Date | June, 2008 |
Publication Views | 809 |
Material Type | Written Material |